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Writer's pictureBecky O'Haire

Geek Chic Fashion Has Gone Viral

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As you know, fashion likes to stay fresh and have new looks while at the same time, it tends to come in cycles and will often go back to looks from decades ago. Keep in mind that what is in style is often a reflection of our culture and what we consider to be desirable at the time.


The fashion industry prides itself on staying current and with the culture of the times. For many reasons, the geek chic fashion has gone viral with nerd t shirts and fashion. Read on to see why and how to get the look for yourself!





The Rise of the Geek

Over the years, being a geek was considered uncool or undesirable. But it also meant someone who is intelligent, educated and often successful - which is hugely desirable. So it makes sense that the 'geek chic' style would eventually hit the fashion scene.


This look has been building culturally since the 50's, gaining more mainstream allure since the early 2000's. Remember the TV show, 'Ugly Betty'? Or the movie, 'The Devil Wears Prada'? Both of those heroines wore geek shirt or librarian fashion and started to overcome the negative association with nerd or geek.



Looking like a Dork is Popular

It's amazing when you sit back and look at everything that has come together to contribute to the popularity of geek fashion. Look at our current culture, government decisions, social media, the rise of tik tok, reading and so on. It has been the perfect storm to make things like science t shirts popular to wear!



Get the Look

A geek tee shirt with a geeky saying or logo on it is a must-have to achieve the geek chic look!


You can top off your look nicely with the addition of a blazer. Unlike other fashions out there, the blazer does not need to match and in fact, it is better if it doesn't!


Adding some accessories can really make the look complete. Consider some glasses. If you don't need a prescription you can get clear lenses. Other fun accessories are ties and suspenders or a fun sachel bag to go with your geek t shirt - or go wild and add them all!

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